Nomen
“Empower your identity”
Puebla, Mexico
For this exercise we have a client who works with Notary Services, and pretends to build a single product that works as a meeting scheduler. The purpose of the mobile-friendly page is to provide a payed meeting considering the user and the notary officer, which at the end of the meeting would deliver a legal paper to the user.
How can I help them guarantee scheduling and payment while keeping a friendly, easy to understand mobile web page?
MY ROLE
Lead and solo design - User research, design and prototyping.
Background & Research
When I saw this task I instantly thought of Doctoralia. A service to schedule doctor appointments.
On the other hand, I selected two main sources of information to understand the process and user requirements for changing your name: NewlyNamed and EZNameChange.
Building an Identity
Since this is an exercise, I decided to create a Company Identity.
This included creating a name, logo, a color scheme based on the logo as well as picking a typography.
I chose a serif typography to add different weights and highlights while the sans serif will help me with large texts.
Components & Illustrations
I decided to design cards to build trust.
For the choosing the Notary Officer process I decided to use ranking systems, pictures and a call for action button. I also modified this cards for reviews, showing the opinions, pictures and relevant information for the costumers.
Finally, I wanted to have an on-brand experience therefore I made two small illustrations to be used on the thank you pages.
Designing Screens and Flows
For this exercise I created screens for the following processes:
Main Page.
FAQ.
Collecting User Data.
Scheduling Process.
Payment and Billing.
Thank you page.
Foot section.
Each screen is adaptated as a mobile friendly web page.
Gallery of Screens
Final thoughts
This was a very enticing exercise and a challenge overall. I am very satisfied with the end result, however I want to share my learning journey.
First, I am amazed by how much I have developed my UX/UI skills and how I have developed an structured path to design by now. I am also thankful of how my coding skills have helped me to simplify the design thinking always about the people doing the heavy lift for a web page to work.
However, the hard part of this exercise is how easy is to get lost in inspiration and how it can affect your product. Since I was using resources such as NewlyNamed. I discovered myself replicating a design and I ended up designing two other screens “Packages“ that made no sense for what I had in mind.
I’ll be sure to have this in mind from now on. And I believe that by doing a more careful wireframing I will be able to pinpoint this type of mistake, rectify and in the end, avoiding it.
Thanks for reading :)